Our Philosophy

For companies involved in the online retail industry, business initiatives are in a state of constant change. Use of the internet to effectively and efficiently move products is exploding at a substantial rate and new companies of all types are emerging to address the ever increasing possibilities.

In comparison to other industries, internet retail continues to stand out due to the new

capabilities and practices that are continually emerging. Because of this, the tools used by companies in this industry must be extremely flexible and adaptable to current and future business goals.

A Rock and a Hard Place

When the internet retail industry first began, companies had no choice but to develop their technology in-house. This often led to expensive technology costs. A case in point is BlueLight.com, K-marts initial ecommerce initiative. Bluelight.com was a poster child for the many companies whose coffers ran dry trying to build a solution themselves.

Because of the significant cost of developing an in-house solution, new on-demand hosted ecommerce companies have rapidly emerged. These outsourced, hosted platforms enabled retailers to significantly cut their technology costs. These on-demand ecommerce providers were able to offer such a low cost because they could leverage the cost across many clients.

But new problems have emerged with on-demand platforms. Because their platforms are designed for the masses, flexible customization took a back seat and many retailers find themselves stuck with a solution that only meets a portion of their business requirements.

Retailers are finding out the hard way that these on-demand platforms present significant limitations for their constantly growing and expanding business initiatives. Long development cycles, less then optimal features designed for the majority, and integration nightmares are forcing retailers to pursue new alternatives to these problems.

Enter AdaptCommerce: Affordable, Flexible, Adaptive

AdaptCommerce introduces a new approach to online retail technology. By combining the customizability of an in-house solution with the affordability and rapid development of on-demand hosted solutions, we've created a "hybrid" solution that offers the best of both worlds.

Don't let your technology provider control your business. Take control of your technology and make it do exactly what you want.

The Proof is in the Pudding

We can talk all day about our technology philosophy, but it really comes down to results. Read some real testimonials from real clients who made the switch to AdaptCommerce.

They say it better than we can.